#strategyCCF

The future of commerce is connected

Strategy's forum takes the guesswork out of how to connect with shoppers from point A to point X, Y, and Z. Keep abreast of all the new tools and tech that manufacturers, retailers and their partners are exploring. And get the full picture on the state of retail commerce and shopper marketing, with the latest research, insights and learnings from brand leaders and retail specialists.

April 22 - 23, 2024  •  Arcadian Court

Don’t miss the 2024 SIA Awards,
a showcase of the latest and greatest shopper marketing, brand activation and experiential programs.

Sponsors

  • Get up to speed: A marketer’s guide to data collaboration

    Environics Analytics
    Kevin Lacey SVP, Sales Team Leader (CPG), Environics Analytics
    Environics Analytics
    Evan Wood EVP and Chief Strategy Officer, Environics Analytics
     

  • How OLG is refreshing its retail-dominant brand for a digital-friendly audience

    FCB
    Shelley Brown CSO, FCB Toronto
    OLG
    Melissa Finley Director National Draw Based Games, OLG
     

  • The inner workings of Metro's retail partnerships and programs

    Jonathan Gendreau
    Jonathan Gendreau VP, eCommerce and Digital Strategy, Metro
     

  • Tackling the omnichannel opportunity through unified commerce

    Cassandra Napoli
    Jeremy Vianna VP, GM Audience and Ad Products, Advance Powered by Loblaw
     

  • Connecting with cost-conscious consumers through a sustainability lens

    Cassandra Napoli
    Nicole Hutinec Associate Brand Manager, Hellmann's
     

  • Shifting perceptions of a legacy brand through a new consumption lens

    FUSE
    Jacquie Kostuk Director, Creative Strategy, FUSE Create
    Ricolo
    Alok Ummat Director of Marketing, Ricola
     

  • Loyalty and the experience economy

    Robin Hassan
    Robin Hassan Unilever Head of Digital Marketing, Media, Commerce, and In-house Agency Unilever
     
    Ryan Markle
    Ryan Markle SVP, Loyalty, Loblaw Companies
     
    De'ana Torresan
    De'ana Torresan Director, Customer Engagement & Loyalty, IKEA
     
    Sean Claessen
    Moderator: Sean Claessen Chief Strategy Officer, Bond Brand Loyalty
     

  • Shopping with remotes: How CTV wants to ride the retail media wave

    Caroline Bergeron
    Caroline Bergeron SVP, Digital and Data Solutions, Horizon Media
     
    Robin LeGassicke
    Robin LeGassicke Managing Director Digital, Cairns O'Neil
     
    Sarah Thompson
    Sarah Thompson President, Media, Dentsu Media
     
    Sonia Carreno
    Moderator: Sonia Carreno President & CEO, IAB
     

  • The forces keeping marketers up at night (and how to get some rest)

    Ola Machnowski
    Ola Machnowski VP Marketing, Hershey
     
    Leslie Malcolm
    Leslie Malcolm VP Marketing, Molson Coors
     
    Lisa Reid
    Lisa Reid Commercial Operations Leader of Beauty Care, P & G
     
    Matt Kohler
    Moderator: Matt Kohler Managing Director, McCain
     

  • The global forces shaping retail business

    Cassandra Napoli
    Cassandra Napoli Senior Strategist of Insights, WGSN
     

  • How the cost-of-living crisis is impacting consumer behaviour

    Tim Ringel
    Nick Gibson SMB Team, Nielsen IQ
     

  • The future is (already) here: What does AI have in store for retail next?

    Tim Ringel
    Tim Ringel Global CEO, Meet The People
     

  • Finding opportunities in the midst of retail change.

    Jason Dubroy
    Jason Dubroy Commerce Marketing Expert
     

  • TV: The next shoppable screen (sponsored VIP lunch)

    Ola Machnowski
    Joyce Lee Head of Product Marketing, Roku International
     

  • Safeguarding brands against packaging legislation that could impact the bottom line

    pigeon
    Stéphane Crevier VP, Brand Strategy and Growth, PIGEON
    pigeon
    Rebecca Lyttle Senior Strategist, PIGEON
     

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