Session
Shopping with remotes: How CTV wants to ride the retail media wave
Monday, April 22, 2024
3:15 PM - 3:55 PM
Court
The golden age of stream-vertising is upon us, shaping the future of shopping and advertising. Opportunities for brands to advertise on connected TV and streaming platforms are growing. Join us as media buyers and marketers discuss the proliferation of the space and how the combination of shopper data and TV advertising will impact the future of omnichannel.
Moderating:
Sonia Carreno
President & CEO
IAB Canada
Featuring:
Caroline Bergeron
SVP, Digital and Data Solutions
Horizon Media Canada
Robin LeGassicke
Chief Transformation Officer
Cairns O'Neil
Sarah Thompson
Strategic Advisor
Dentsu Media
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